Power to Go The Why Electric assist motors and bikes are expensive, and they’re clunky. Most require a complex mounting process, or customized parts for different bike models. Being a bike lover and living in San Francisco, I wanted to find a better alternative. One that would be uncomplicated to produce and use, be affordable [...]
Form with Function The Why Furniture can be as much a visual statement as it can be functional. Often seating uses more than it needs to accomplish that, while instead, it could celebrate the function and structure of the chair as the form itself. The What Fold is seating that takes advantage of a single sheet of [...]
Professional Scoop The Why The professional kitchen prides itself on service, sanitation, and speed. Most tools on the market aim to be fast and efficient. Yet, professional kitchen scoops that portion food from the cup are complex, messy and difficult to clean. The What Pro|Portion is a professional kitchen scoop with no seams or exposed [...]
Self Checkout The Why Self-checkouts are clunky and slow, often accomplishing the opposite result of their intended design. They slow down the flow of customers and take up a massive amount of floor space compared to a traditional register. The What uPay mounts onto a post or a wall, combining both a payment and selection screen [...]
